The rising demand for pressure-sensitive adhesives in packaging end-use industries such as food and beverages and medical is a key factor driving the market. The growing adoption of smart cold seal coatings to meet specialized packaging needs in food industry is a noteworthy factor boost the market. A new report penned by Transparency Market Research (TMR), “Cold Seal Adhesives Market – Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2017–2025,” offers comprehension insight into the key growth dynamics, current and emerging trends, prominent opportunities in various regions, recent technology advances, and the competitive landscape.

The attractive demand for cold seal adhesives is driven by several characteristics such as striking printability, remarkably low odor, aggressive tack, high product resistance, and extended shelf life. The rising popularity of cold seal adhesives in packaging a number of heat-sensitive food items, notably including chocolates and candies, is accentuating the market. The widespread use of cold seal adhesives-based packaging for a variety of hygiene products is a notable factor boosting the market.

The remarkable printing ability offered by cold seal adhesives enables manufacturers to use them as an excellent adhesives for the branding and labelling of products. The intensifying need for robust protective packaging in such products offers considerable impetus to the market. The elevated awareness levels in several emerging nations about healthcare products is stoking the demand for hygiene products among populations, which aids in the expansion of the global cold seal adhesives market.

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The rising demand for lightweight packaging products in various end-use industries is likely to catalyze the growth of the cold seal adhesives market. The ease of peeling and adhering cold seal adhesives provide is bolstering their uptake in the food and bakery industry in various parts of the world. The longer shelf-life offered to the food products account for an attractive demand for cold seal adhesives in various developing and developed countries.

However, the marked volatility in prices of feedstock and regulations regulating the use of adhesives that emit volatile organic compounds (VOCs) are crucial factors expected to cripple the growth of the market. Nevertheless, the substantially rising uptake of smart cold seal adhesives in frozen food packaging, confectionary packaging, and snack food packaging applications is boosting the market. The growing use of cold seal adhesives in the printing industry and the constantly emerging new applications are notable factors anticipated to accentuate the global market for cold seal adhesives.

Some of the key application segments in the cold seal adhesives market can be envelopes, bandages, wrappers, seal bags, and labels.

Regionally, North America and Europe are prominent markets for cold seal adhesives, driven by spiraling awareness about health and the ecology. Meanwhile, Asia Pacific is set for at attractive growth over the assessment period. Countries that will witness substantial chunk of demand for cold seal adhesives are India, China, and Japan. The burgeoning consumption of packaged food is a noticeable trend in these nations accounting for the vats uptake of cold seal adhesives. Research on improving the characteristics of water-based emulsion polymers augur well for the global cold seal adhesives market.

Several players are entering into alliances and collaborations to develop advanced as well as customized formulations in cold seal adhesives. They are also tapping opportunities in emerging economies, especially in Asia Pacific. Top players are also focusing on innovative formulations and consolidating their distribution chains, in order to stay ahead of others. Prominent players operating in the market include Ashland Global Specialty Chemicals Inc, Bostik Smart Adhesives, Valpac Inc., Henkel AG & Company, KGaA, and The Dow Chemical Company.