Knitwear Market: Pin-Point Analyses Of Market Competition Dynamics To Offer You A Competitive Edge

Global Knitwear Market: Overview

This report on the global knitwear market provides analysis for the period 2016–2026, wherein 2017 is the base year and the period from 2018 till 2026 is the forecast period. Data for 2016 has been included as historical information. The report covers market dynamics including drivers, restraints, opportunities, trends, and technology advancements that are expected to influence the expansion of the global knitwear market during the said period. The study provides a comprehensive analysis on market growth throughout the above forecast period in terms of value estimates (US$ Mn) and volume estimates (Million Units) across different geographies.

Global Knitwear Market: Trends and Opportunities

Across the globe there is a rise in demand for knitwear products due to increasing adoption of e-commerce. Globally, there has been an increase in online sales of knitwear products, which are part of the fashion and apparel industry. The e-commerce business of the global fashion and apparel industry is expected to increase from US$ 408 Billion in 2017 to over US$ 706 Bn in 2022, rising at a CAGR (Compound Annual Growth Rate) of 11.6%. The sale of knitwear products through the online channel is increasing due to increasing penetration of online knitwear sale in emerging economies such as Brazil, Russia, India, China, and South Africa (BRICS). Moreover, along with increase in online sales, increase in penetration of smartphones across emerging economies, rise in middle class population with increasing discretionary income, and innovative and advanced e-commerce technologies are driving the demand for knitwear products.

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It is observed that rise in online knitwear sales are increasing also due to increase in average revenue per user (ARPU) in e-commerce knitwear products compared to ARPU of offline knitwear product sale. The ARPU of e-commerce clothing market is expected to increase from US$ 270 in 2018 to US$ 301 in 2022. Knitwear products are a major segment of the fashion industry. The e-commerce in fashion industry in the U.S. and Europe are expected to expand at a CAGR of 8.8% and 8.7% between 2017 and 2022 respectively; on the other hand, e-commerce in fashion industry in China is expected to grow in double digits at a CAGR of 14.1% between 2017 and 2022. Thus, rising penetration of e-commerce in knitwear sales is boosting the market size of knitwear products across the world.

Global Knitwear Market: Key Segments

The study provides a decisive view of the global knitwear market by segmenting it in terms of product type, material type, application, consumer group, and distribution channel. In terms of product type, knitwear are classified into innerwear, t-shirts & shirts, sweaters & jackets, sweatshirts & hoodies, shorts & trousers, evening dresses, suits & leggings, and accessories. Based on material type, the market is classified into natural, synthetic, and blended. On the basis of application, the market is segmented into outerwear, innerwear, sportswear and others. Based on consumer group, the market is segmented into men, women, and kids. Further on the basis of distribution channel, the market is segmented into online and offline.

The analysis of the above segments is based on present and forecasted global demand for knitwear products and prevailing and future trends in the global knitwear market. We have analyzed the present and estimated regional market size of knitwear products across North America, Europe, Asia Pacific, Middle East & Africa, and South America. The regional knitwear market size is further broken down into country level markets in the following countries: the U.S., Canada, the U.K., Germany, Italy, France, China, India, Japan, GCC (Gulf Cooperation Council), South Africa, and Brazil.

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Global Knitwear Market: Competitive Landscape

The report includes a detailed analysis of the global knitwear market, SWOT (Strength, Weakness, Opportunity, and Threat) analysis of the market, Porter’s Five Force analysis of the market, ecosystem analysis, key macroeconomic indicators influencing the market and raw material analysis of the knitwear industry. The global knitwear industry ecosystem analysis includes value chain analysis of the global knitwear industry including natural, blended, and synthetic fabric suppliers, textile companies spinning the knitwear fabric, knitwear manufacturers, knitwear products distribution and export channels, and various retail outlets including departmental stores, specialty stores, discount chains, and mass merchandise chains among others. The study also includes market attractiveness analysis in terms of product type, material type, application, consumer group, distribution channel, and country. The market attractiveness analysis is analyzed on the basis of CAGR of growth rate, market share, incremental opportunity, and general market attractiveness.

The report highlights major companies operating in the global knitwear market including Adidas AG, Gap Inc., Gildan Activewear Inc., Hackett Ltd, Abercrombie & Fitch Co., Loro Piana S.P.A., Marks and Spencer Group plc, Nike Inc., Puma SE, Ralph Lauren Corporation, Lactose, The Nautical Company (UK) Ltd., Fast Retailing Co., Ltd., Victoria’s Secret, and YOOX NET-A-PORTER GROUP.

 

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Pragati Pathrotkar

Pragati’s longstanding experience in the field of market research is reflected in her insightful news articles on business, science, and technology as presented on Edition Truth. Her interest lies in understanding the ramifications of cultural diversity, green behavior, ecommerce, economic progress, and technical consciousness on these increasingly consumer-oriented industries. Her understanding of digital marketing techniques gives her news stories an engaging twist.

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