The global cosmetic industry has been on a steady rise over the past couple of years with a growing preference towards the use of products containing all-natural ingredients. The rising number of beauty conscious consumers, increase in per capita income and changing lifestyle are some of the critical factors driving the demand for various cosmetic products. Over the years with rising awareness about the benefits associated with the use of products with natural ingredients, producers are identifying and sourcing ingredients such as mango butters for the processing of final products. Mango Butter is extracted from mangoes which is being cultivated in large scale in India, China, Brazil and Mexico. Mango butter is typically produced from the seed kernel of the mango tree.
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Steadily increasing consumer preference for healthier lifestyles has been driving demand for natural ingredients especially in cosmetics and the food industry. Producers of cosmetics and personal care products have preferred the incorporation of natural ingredients in their finished products. Mango Butter plays a pivotal role in production of several natural cosmetic products. Mango butter exhibits various skin treatment properties such as keeping the skin plump and youthful, treatment dry skin, improvisation of one’s complexion, reduction of scars etc. Apart from skin treatment, mango butter also helps in moisturizing hair.
North America and Europe have been considered as the most dominant markets for global natural and organics market since there is large number of customer base in these regions. In the global natural and organic cosmetic market, both North America and Europe accounts to more than 80% value share which can be expected to present a significant revenue potential for the mango butter market.
Some of the key players operating in the global Mango Butter market are MOUNTAIN ROSE HERBS, Natural Pigments, Organic Creations, Inc., Monterey Bay Spice Company, Inc., G. Baldwin & Co., Kraftkolour P/L, Mountain Fresh, Joseph Flach & Sons, Australian Chemical Suppliers among others.
Major shareholding companies have been strategizing on coming up with new innovative products catering to the varying demand of its target customers and eventually extending its product offerings. The companies have been attending several high profile exhibition promoting its products and services to the target segments